A good campaign directly effects a customer and delivers key messages of a product, reaching the goals and results. However, no campaign starts without an accurate strategy and detailed analysis, which logycally lead to solving brand's tasks, creative idea and choosing of necessary instruments.
Regardless of the budget and formats of distribution we will help you to develop an effective plan of product promotion: define your target audience and competitors, ascertain key insights and messages. We offer the best solutions for market penetration, creating integrated marketing communication and positioning, which will build knowledge among consumers, increase interest to the brand and do the work for the long run.
Campaigns that bring out emotions and form trust always win in a bid for a consumer's attention. We develop ads that provoke a discussion, stick to audience's memory, deliver brand's values and reach results and sales. Proficient creative is being an integral part of campaign and attracts such attention.
We strain after giving brands possibility to deliver their messages to an audience in the most understandable way. Our team of digital strategysts, designers, video producers and copywriters elaborate effective and unique style and communication for each campaign, leading them through all Digital channels and making brands recognizible.
Good stories have moved brands along throughout the ages. They convey emotions, transmit motivation and stay in the memory. But the way in which we tell stories is changing. With modern content marketing and digital storytelling, we find a direct route into the heads, and sometimes the hearts, of users.
We develop agile brand communication that actively brings users into contact with the brand. The content is highly varied – on websites, social media platforms and in native ads, influencer contributions and editorial collaborations.
Nevertheless, all formats always pursue the same aim: to reach users with brand-relevant storytelling. Based on big data and target group analyses, we conceive and produce carefully customized content, the success of which can be measured against campaign objectives and brand confidence.
Performance has been an integral part of web-marketing for a long time already, which always leads to a measurable result. With use of accurately tailored campaign it is possible to reach target audience effectively, deliver key advantages of a product and increase sales level afterwards. The most important criteria in choosing of an agency for development of performance campaign is provision of a unique approach, which we in Plan.Net constantly use in work under projects.
We lead the campaigns flexibly by using the big data and measuring the effect from every invest into the ad and select the most relevant media with link of high-quality creative and formats of message delivering. In virtue of proficiency in creating phased campaigns our team of experts in performance marketing uses not only owned audience, but also works with an unformed demand, which allows to get efficient results and increase reach.
Influencer marketing is being a significant part of modern brand communication. Simultaneously, only suitable bloger that meets brand's goals and values will offer qualitative reach and build knowledge about a product.
We see work with blogers as a key element of communication strategies. We ensure they fit the creative and audience context of each campaign, whether they are on YouTube, Instagram, VK or other high-coverage platforms. Our specialized team provides integrated services for influencer marketing for brands and companies. We demonstrate our deep-rooted expertise when selecting blogers, and with use of unique tools for big data collecting and analysis we offer the most qualitative candidates with unique content and audience. At the end of campaign, we also support our clients with detailed reporting and success measurement. After all, only the data- and KPI-based management of campaign will lead to measurable success.
No other means of communication enables personalized messages to be transmitted so efficiently like CRM marketing. We help you to maintain dialog with your target groups, develop existing customers and acquire potential new clients. Throughout the entire campaign life cycle, we collect qualitative data from different sources to create the consumer's profile, choose, which message should be delivered to this consumer and what motivation method to use, and also track the responses to optimize the adjustments for sales growth.
Personalization is no longer limited to e-mail or push communication. In light of this, we also assist you with the planning and implementation of customized communication on websites, social media and in display advertising.
The development of a new website or the relaunch of an existing brand presence are having a decisive influence for all business areas. With the benefit of knowledge and long-term experience of creating of web-platforms and SEO optimization Plan.Net's team of professional developers forms for their clients a unique user-centered approach and interface design, which are created for the consumers and conversion increasing.
We analyze user requirements based on interviews and tests, and translate the knowledge gained into a basis for concept, design and production. We design the effective website or landing of every type to meet corporate requirements whilst ensuring intuitive navigation for users.